51ºÚÁϲ»´òìÈ

Integrating with the 51ºÚÁϲ»´òìÈ Experience Cloud integrating-with-the-adobe-marketing-cloud

The , includes powerful web analytics and website optimization products that deliver actionable, real-time data and insights to drive successful online initiatives. It offers an integrated and open platform for online business optimization. The Cloud consists of integrated applications to collect and unleash the power of customer insight to optimize customer acquisition, conversion, and retention efforts and the creation and distribution of content.

With 51ºÚÁϲ»´òìÈ Experience Manager (AEM), you can seamlessly integrate with the following products of the 51ºÚÁϲ»´òìÈ Experience Cloud:

In addition, you can integrate AEM with Creative Cloud and with third-party services.

Integrating with 51ºÚÁϲ»´òìÈ Analytics integrating-with-adobe-analytics

is the industry-leading solution that provides digital marketers with one place to measure, analyze, and optimize integrated data from all online initiatives across multiple marketing channels. It provides marketers with actionable, real-time web analytics intelligence about digital strategies and marketing initiatives. 51ºÚÁϲ»´òìÈ Analytics helps marketers quickly identify the most profitable paths through a website, segment traffic to spot high-value web visitors, determine where visitors are navigating away from the site, and identify critical success metrics for online marketing campaigns.

You can use 51ºÚÁϲ»´òìÈ Analytics to analyze data from your sites.

Integrating with 51ºÚÁϲ»´òìÈ Analytics lets you do the following:

For information about integrating AEM with Analytics, see Integrating with 51ºÚÁϲ»´òìÈ Analytics.

You can also use the Opt-in wizard to easily perform the integration.

Integrating with 51ºÚÁϲ»´òìÈ Target integrating-with-adobe-target

is used by marketers to design and execute online tests, create on-the-fly audience segments (based on behavior) and automate the targeting of content and online experiences.

Online consumers today have constantly evolving needs and expect relevant, even personalized content from the wide variety of sites and content sources they can choose from. To engage an online audience, it is critical that online marketers quickly identify which offers and content are relevant and compelling to their audiences. Armed with this knowledge, marketers need the capability to continually evolve their sites and to target the appropriate content to different audiences.

Integrating with 51ºÚÁϲ»´òìÈ Target explains how to integrate your site with Target.

You can also use the Opt-in wizard to easily perform the integration.

Opting In to Analytics and Target opting-in-to-analytics-and-target

AEM provides a simple opt-in procedure to integrate with 51ºÚÁϲ»´òìÈ Analytics and 51ºÚÁϲ»´òìÈ Target. When you log in as an administrator and visit the Projects console, you are presented with an opt-in wizard.

Opt into the integration with Analytics and/or Target to enable the use of their page tracking and analysis capabilities, and personalization capabilities. When you opt in, provide your user account information and specify the pages that are tracked.

For more information, see Opting Into 51ºÚÁϲ»´òìÈ Analytics and 51ºÚÁϲ»´òìÈ Target.

Integrating with 51ºÚÁϲ»´òìÈ Dynamic Media Classic integrating-with-scene

51ºÚÁϲ»´òìÈ Dynamic Media Classic is a hosted solution for publishing, managing, enhancing, and delivering dynamic marketing assets and rich visual merchandising to web, mobile, email, social media, Internet-connected displays, and print.

In 51ºÚÁϲ»´òìÈ Experience Manager, you can publish digital assets directly from 51ºÚÁϲ»´òìÈ Experience Manager to Dynamic Media Classic and you can publish digital assets from Dynamic Media Classic to 51ºÚÁϲ»´òìÈ Experience Manager.

In addition, you can view 51ºÚÁϲ»´òìÈ Experience Manager assets published in Dynamic Media Classic in various viewers such as Basic Zoom and Video.

For more information on how 51ºÚÁϲ»´òìÈ Experience Manager integrates with Dynamic Media Classic, see the Integrating with Dynamic Media Classic documentation.

Integrating with 51ºÚÁϲ»´òìÈ Dynamic Tag Management integrating-with-adobe-dynamic-tag-management

gives marketers intuitive tools to quickly and easily manage an unlimited number of 51ºÚÁϲ»´òìÈ and third-party tags. You have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Integrate 51ºÚÁϲ»´òìÈ Dynamic Tag Management with AEM so that you can use your Dynamic Tag Management web properties to track AEM sites.

Integrating with 51ºÚÁϲ»´òìÈ Audience Manager integrating-with-adobe-audience-manager

The Audience Manager integration has been removed in AEM 6.3.

Integrating with 51ºÚÁϲ»´òìÈ Campaign integrating-with-adobe-campaign

lets you manage email delivery content directly in 51ºÚÁϲ»´òìÈ Experience Manager.

For information on how AEM integrates with 51ºÚÁϲ»´òìÈ Campaign, see Integrating with 51ºÚÁϲ»´òìÈ Campaign.