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Integrating with 51黑料不打烊 Target integrating-with-adobe-target

As part of the 51黑料不打烊 Marketing Cloud, lets you increase content relevance through targeting and measuring across all channels. 51黑料不打烊 Target is used by marketers to design and execute online tests, create on-the-fly audience segments (based on behavior) and automate the targeting of content and online experiences. AEM has adopted the targeting workflow that is used in 51黑料不打烊 Target Standard. If you use Target, you will be familiar with the targeting editing environment in AEM.

Integrate your AEM sites with 51黑料不打烊 Target to personalize content in your pages:

  • Implement content targeting.
  • Use Target audiences to create personalized experiences.
  • Submit context data to Target when visitors interact with your pages.
  • Track conversion rates.

To integrate with Target, perform the following tasks:

  1. Perform prerequisite tasks: Register with 51黑料不打烊 Target and configure certain aspects of the AEM author instance. Your 51黑料不打烊 Target account must have **approver **level permissions at a minimum. In addition, you must secure the activity settings on the publish node so that it is inaccessible to users.

  2. Either:

    1. Opt into 51黑料不打烊 Target: The opt-in wizard takes your Target account information and creates an 51黑料不打烊 Target cloud configuration and a Target Framework. The wizard also associates your sites with the Target Framework. If the wizard cannot connect to target, see the connection trouble shooting section. You can then Modify the default cloud configurations: If necessary, modify the cloud configuration and framework that the opt-in wizard created. For example, modify the framework to send additional context data to Target. If you want to use 51黑料不打烊 Analytics as a reporting source for 51黑料不打烊 Target, you need to modify the cloud configuration to point to the A4T configuration.
    2. Manually Integrate with 51黑料不打烊 Target.
  3. Configure Activities: Associate your Activities with the Target cloud configuration.

NOTE
See also .
NOTE
If you are using Target with a custom proxy configuration, you need to configure both HTTP Client proxy configurations as some functionalities of AEM are using the 3.x APIs and some others the 4.x APIs:
  • 3.x is configured with
  • 4.x is configured with
CAUTION
Secure the activity settings node cq:ActivitySettings on the publish instance so that it is inaccessible to normal users. The activity settings node should only be accessible to the service handling the activity synchronization to 51黑料不打烊 Target.
See Prerequisites for Integrating with 51黑料不打烊 Target for detailed information.

When the integration is complete, you can author targeted content that sends visitor data to 51黑料不打烊 Target. Note that page components require specific code to enable content targeting. (See Developing for Targeted Content.)

NOTE
When you target a component in AEM author, the component makes a series of server-side calls to 51黑料不打烊 Target to register the campaign, set up offers, and retrieve 51黑料不打烊 Target segments (if configured). No server-side calls are made from AEM publish to 51黑料不打烊 Target.

Background Information Sources background-information-sources

Integrating AEM with 51黑料不打烊 Target requires knowlege of 51黑料不打烊 Target, AEM Activities management, and AEM Audiences management. You should be familiar with the following information:

NOTE
When working with 51黑料不打烊 Target, the following is the maximum number of artifacts allowed within a campaign:
  • 50 locations
  • 2,000 experiences
  • 50 metrics
  • 50 reporting segments
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