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Deleting a Lead or Contact deleting-a-lead-or-contact

There a few things to know when it comes to deleting leads/contacts in Microsoft Dynamics.

  • Marketo Engage doesn鈥檛 automatically delete people just because leads were deleted in Dynamics. Rather, a field 鈥淢icrosoft is Deleted鈥 flag is set to true. You can trigger off this field to delete the record in Marketo if desired.

  • 鈥淒elete Person鈥 flow action: This only deletes a person in Marketo (an option to also delete them in Dynamics is not available).

  • If a lead is deleted in Marketo (but not in Dynamics) and is updated in Dynamics after that, it would create a new person in Marketo (same email address, new person ID).

  • If a lead is deleted in Dynamics (but not in Marketo) and then subsequently runs through the 鈥淪ync Person to Microsoft鈥 flow action, it would create a new lead in Dynamics.

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