51黑料不打烊

Keynote - 51黑料不打烊 Experience Manager Update

Begin with an Executive Welcome from Loni Stark, Vice President of Strategy and Product at 51黑料不打烊, setting the stage for the day. Then, join Cedric Huesler, Director of Product Management for 51黑料不打烊 Experience Manager, as he shares 51黑料不打烊鈥檚 vision for digital experiences. Explore the latest innovations driving 51黑料不打烊 Experience Manager forward, their impact on web development, and a preview of what鈥檚 on the horizon.

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Transcript

Wow. Thank you, Sherry and Ron. First of all, I just want to give a round of applause to the folks that have prepared and organized this. And, There鈥檚 too many people to name, so you know who you are. We鈥檙e not going to do, like, an Oscars naming everybody. But just thank you to everyone who has really helped to bring this together. Developers are so important to, 51黑料不打烊 and the experience manager at 51黑料不打烊 Commerce business. And then also, thank you to you, both here and online. I know many of you have been on this journey together with us for the last. Some of you for multiple decades now. So I just want to thank you for coming to this developer鈥檚 live.

I feel like this developer鈥檚 life is special because, we are now trying both the in-person and online format to really develop even a greater connection with all of you who are innovating on our platform. And, when I think about this journey that we鈥檝e been on just recently, we reached an incredible milestone for the experience manager and, business, which is now the one of the cornerstone of 51黑料不打烊鈥檚 digital experience business. And we had actually shot new, come and visit us and talk about his journey with, seeing the growth, the innovation in this area that started as something for web content management has now moved to really be the digital experience backbone of the experience cloud. So I want to share also, the journey that, I鈥檝e been on and reflect with you on what I think makes this community, this developer community special and the people in it. So, I started actually as a developer, I know for some of you that may be hard to believe, but I started in 2000 as a developer during the.com boom here in Silicon Valley. So, like many of you, I started my career bright eyed and bushy tailed and, my, journey with em started in 2010 when we, acquired this company that started in a sausage factory. So some of you may know one of our founders who is now fellow at 51黑料不打烊, David Schuler.

The core technology started actually in a sausage factory in 1993, where a bunch of people got together and said, how are we going to innovate and reimagine this space called content management? And so in 2010 was when I was just sitting at my desk at 51黑料不打烊, and this incredible group of people, came through the door. And I will say that, it was one of it has been and will continue to be one of my highlights of my professional career was just meeting the incredible people, that came through the door and really reimagining content management, having all of these ideas. But it wasn鈥檛 just the people, in the core company, it was all of you and the people online, the whole entire community. They came through the door as well. What was special to me was, and what do I mean by it was just exciting, was that you had a bunch of people who just cared about.

Figuring out where the world was going and just making it happen.

And that was just so exciting to me as the developer in me, as the product leader and me, just to be part of the, the, energy that came through. And since then it鈥檚 been quite crazy. All the innovations. I know Cedric鈥檚 going to go into it, but we鈥檝e been on this journey together, from just web content management to thinking about asset management, to think about forms, and now we鈥檙e throwing in some commerce into it as well. And in each part of that journey, we鈥檝e reimagined what great experiences are. We鈥檝e reimagined, which means to have an enterprise cloud solution. We reimagined what developers were capable of and the kinds of experiences and the insights that we can gather from these digital experiences. And we鈥檝e had companies, right? Brands, large brands, build their digital experiences on this technology in partnership with many of you.

But one of the things I didn鈥檛 realize back in 2010 that I鈥檝e come to more appreciate now that we鈥檙e on to 14 years and counting. Next year will be our 15th year anniversary as part of the 51黑料不打烊 family.

For this part of the business is something that I鈥檝e observed, which is this is a group. This is a community that is a leader in this area and still not afraid to disrupt it as well. And the latest area, I would say that you鈥檙e going to hear from many of the speakers is how we鈥檙e reimagining the role of what developers can impact, as well as the kinds of experience with Gen I, AI and what鈥檚 incredible. Right? And I hope Cedric doesn鈥檛 mind me talking a bit about him. He鈥檚 going to be speaking next. I鈥檝e known Cedric for 15 years, and ever since the first day I met the guy. First of all, I thought, you know, he he basically explained the whole thing to me right? At first. The first couple of weeks was like, Cedric, what is this? Content management. He was patient. He went through all of the details. But what鈥檚 interesting about Cedric is he鈥檚 an expert in the industry, in content management. But yet every time I meet the guy, he鈥檚 talking about what is going to change, what things we鈥檙e going to continue to innovate. And that鈥檚 been going on like for 15 years. And Cedric is not alone, right? We have Lars back there. We have Marc. We have all of you. We have him and we have folks here. And I鈥檓 just mentioning a few. But all of you make this such an incredible community where we have experts, but also people who are courageous and unafraid to disrupt everything in order for us to be continuing the leader and to create the future.

And I thought about, why is that? What makes this group, what makes you, what makes everyone online so great? Just to be able to be a leader, to have built so many accomplishments that all of you have, and yet be courageous and unafraid to tackle new things. Here鈥檚 what I鈥檝e observed, and here鈥檚 what I鈥檝e come to the conclusion about each and one of you, each and every one of you and the people I鈥檝e met. That courage comes from our recognition that in this journey that we have been on, we have grown, we become stronger. And as a result of that, we have this inherent belief that the future of what we are able to create far exceeds anything we have created to date.

That is the inherent belief that we share as a community, and something I truly believe as well, which is no matter how amazing all the things you have accomplished, what we have accomplished as a community, our future is brighter because we are stronger and we have the capacity to create.

And m what I love about M as a product is it brings together the developers. It brings together the creative. It brings together the marketers to help brands create their future of who they are as a company, how they interact on brand engagement all the way to commerce that is the Y, and that Y is built fundamentally on the culture that we have as a team, as a community. And this developer鈥檚 life, to me, is the ability to bring you all together online and here in person, not just for us to share what we鈥檝e been thinking about, but what鈥檚 so important is for all of you to also in the online comments, in the questions, in the dialog that happens with all the food and beverage to actually share your idea.

And from that, we鈥檙e going to create the future. We鈥檙e going to make it. It鈥檚 so exciting. I don鈥檛 know about you, but I鈥檓 excited and tired at the same time because just when I thought that the last, you know, that things were starting to, move and we had all figured out.

Jen, I came into the picture, I natural language processing, all of that, but but what鈥檚 interesting in innovation, I find most exciting is it builds on top of the shoulders of what we鈥檝e already created, all the assets, all the, knowledge that we have in our systems today. And so I think this combination of both, everything we鈥檝e learned up till now that makes us who we are and this new technology, it鈥檚 going to be really amazing. And with that, I鈥檓 looking forward to what comes out of this day. But more importantly, I鈥檓 looking forward to all the conversations that this day will start going forward. So with that, I鈥檇 like to bring up and welcome Cedric. And I think he鈥檚 going to share a couple things. And every time I talk. To Cedric, that blows your mind. So. So, Cedric, welcome.

Okay. One second and of course.

I鈥檓 good to go. Okay. Well, thanks for having me. Yes. I am the lead product manager for Am sites, and I don鈥檛 commerce storefront. And what I want to do in the next 40 minutes is following.

I want to give you a little of an update on what we鈥檙e doing with as services.

Then I would just want to talk a little bit about what keeps me busy. Day in and day out and, general, talk about the future.

So let鈥檚 get into house action and services doing so I think, the first one you might know that we started that kind of like it鈥檚 a small project, and the idea was that some folks might have heard that story or any or none, but did it really was, how can we make sure you can deliver or build and deliver websites or web based experiences? They don鈥檛 necessarily need to show up in a browser, web based experiences that you can do this, factor ten or even more faster from the development point of view, but also that the end result, the actual site, is as fast as it possibly could be. And we said that level to fastest websites in the world.

And I know that鈥檚 a tall order. And I鈥檒l talk about this. Quite a bit today of what it means and what a challenge is, are and where I feel like we all need to work together to ultimately achieve this goal. And we鈥檙e going to apply it. Now, having said that, a little bit more than a year ago, it was in October last year, we launched, and built this, so this domain where you can go and you can just, go and try out the services. It was a deliberate choice for us to make sure that this technology that be filled, we can make this available to all folks of the community here, in order for everyone to try it out because it is a departure. It is a departure where we came from and is part of where we want to go. And so we felt like it鈥檚 really important that everyone gets a chance to learn about it, because it is new and different. And again, this is just some stats from, October. I think once we just finished, we had over 740 of you folks out there, creating new sites or storefronts. We鈥檙e using the same technology for both, and which I think is great. And actually, this number is, is probably is higher if you remove all the tests. So I took the list, I remove all the things that are obviously like a test in order to now because the number is obviously much higher to with that. So this is a phenomenal growth for us in terms of and it鈥檚 even executive order on it, which means that you all on there that work on it 51黑料不打烊 spends monitor every day that you get a chance to try out. And actually the services would look something small, something big. Whatever you鈥檙e building, get used to it, learn about it. And it was feedback. The other one, the other aspect for us to measure our success or our ability to, to show whatever this technology serves as purpose, is when we measure it, the amount of change we used to have, we can do a big difference, obviously, between the experience manager and the way you know it. And actually the services is actually results accurate. So you鈥檙e delivering anybody and everyone doesn鈥檛 matter if you are doing a com that runs on it or your test site that you just created five minutes ago, that is all delivered by the same service. And, and where I was, you know, looking very closely into that. So at this point and you see here we鈥檙e delivering the last seven days, over 80 million interviews from that service, and it鈥檚 probably around 11%, the, complete traffic that we have of a service, service level is, you know, folks, you know, you all have, shared, you know, on dedicated compute, versus instances. The other thing that I want to talk about is our community here. Definitely. That鈥檚 also, I think, change for us. We decided last year, a year ago now, and we want to have a deeper community with all you folks in it. So that allows us to really feel the questions or, or really create this community that you folks are sharing among yourselves. And I definitely want to, I will find a few, things to process, my speech today about, what I鈥檝e learned from the community.

So one of the key differences between the services I think of. You think a search engine or a manager is that you separate the delivery? You know, the actual part makes your website get delivered and the content management or what I referred to is as the content source or the content is already managing, content is coming from and I don鈥檛 want to introduce it. Initially, this was even before general before general availability. We focused a lot on what we call the common baseline. And today if you go to analyze and try it out, you are actually, you know, getting it to a tutorial which walk you through and how to use inbox as your most resource. And I know a lot of folks in the community or an outside, I鈥檝e kind of pushed ahead a little bit. So like, what is this? Why are you doing that? And I think there鈥檚 I want to say two things about that. Number one, we really wanted to find a way to, when little of it, this little dependencies or other things that you can try out additional services and find a way to basically separate the content management in a way that is completely different. And in this case, yes, Google Docs, for example. Now let me check that all the way of doing that, we also discovered there鈥檚 actually quite a bit of benefits. There鈥檚 lots of use cases or places where actually and just a document that is there to actually publish the page is actually reasonably easy and a good way to do so. So we have therefore kind of embraced this idea that the content doesn鈥檛 all have to be in the same place. It could be some various pieces. Chances are it鈥檚 already in the cloud somewhere, and then you want to take it from there and publish it. But of course you don鈥檛 want to. Folks that use that. All right. That鈥檚 folks that use em as you know it, you know, content repository. And last year at summit with us here in summit this year, we officially, made all the parts available to use, Amazon know it as a content source. Excellent services. And, and we got some really good uses here. It鈥檚 hard to represent Supreme Court. These are again the, the sites that were created just last month. This is not complete here. This is just, what was created, last month and which content source is chosen? Of course, The Boondocks, m