Google Analytics

Documentation Commerce Merchandising and Promotions

Last update: Mon Jul 24 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

Topics:
Marketing Tools
Integration

CREATED FOR:

Beginner
Intermediate
Admin
Leader
User

Google Analytics gives you the ability to define additional custom dimensions and metrics for tracking, with support for offline and mobile app interactions, and access to ongoing updates. Google Analytics 4 is Google鈥檚 next-generation measurement solution, and is replacing Universal Analytics. On July 1, 2023, standard Universal Analytics properties will stop processing new hits.

NOTE

If your business is subject to privacy regulations such as the General Data Protection Regulation and/or the California Consumer Privacy Act, see Google Privacy Settings.

IMPORTANT

If you enable the Cookie Restriction Mode, Google Analytics does not collect data about visitors unless they have accepted cookies.