Segmented metrics
In the Calculated metric builder, you can apply segments within your metric definition. Applying segments is helpful if you want to use metrics for a subset of your data in your analysis.
NOTE
Segment definitions are updated through the Segment builder. If you make a change to a segment, the segment is automatically updated everywhere it is used, including if the segment is part of a calculated metric definition.
You want to compare metrics for German people interacting with your brand versus people outside of Germany. So, you can answer questions like:
- How many German versus international people are visiting your most popular pages.
- How many German versus international people in total have interacted online with your brand this month.
- What are the percentages of Germans and international people that have visited your popular pages?
See the sections below to illustrate how segmented metrics can help you answer these questions. Where appropriate, references are made to more detailed documentation.
Popular pages
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Create a calculated metric from a Workspace project, named
Germany. -
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